In this summer’s novelty series Car King Finland, we get to witness the everyday life of a colourful family business. Car King Reijo Valkama buys old cars in bad condition, his mechanics work their magic and at the end of each episode we will see whether the Car King manages to sell the cars with profit or not. Reijo’s wife, ”Car Queen” Janika and the family’s 11-year-old son Jare are also part of the hustle and bustle of running the business.
A decade ago Valkama was in a whole other line of business working as a manager in a bakery. However, tuning cars stole his heart and Valkama ended up turning his hobby into a successful business.
”I was making an honest living for myself before becoming a car salesman,” Valkama jokes.
Valkama’s already established clientele is set to increase now that he allows tv viewers to follow his car trade.
”When the production company contacted me, I thought the idea was fun. The series shows many sides of the everyday life of our business and family,” Valkama says.
Each episode also features a celebrity, with whom the Car King tries to make a deal of some sort. Coming along for the ride are Marita Taavitsainen, Antti Reini, Sinuhe Wallinheimo, Jani Wickholm and Henri Alen among others.
Car King Finland on MTV3 at 20pm.